RETAIL CUSTOM: PUBLICATIONS
CUSTOM: CORPORATE DESIGN & OTHER
These typefaces were also produced for clients. Please note that, except where indicated, these typefaces are not available for licensing.

Bosch Chalet Cyrillic Coop Black (lowercase) David Yurman Eero Harrison Interstate Monospaced LaDeeDa FF Meta 3 ITC Officina Display Reform Symantec VW Headline Light & Heckschrift
UNFINISHED EARLY WORK

 

1999. Based on Futura by Paul Renner and VW Headline by Lucas de Groot. Art directed by Erik Spiekermann and Stephanie Kurz. Commissioned by MetaDesign Berlin for Volkswagen AG.




A redesign of Volkswagen's Eurpoean ad campaign called for a lighter version of their proprietary version of Futura.

At the same time, I developed a wider version of the boldest weight of their corporate typeface, proposing it as a replacement for the wide Univers used for model names on the cars themselves. I don't know what happened with this, because my internship was over before the typeface was presented to the VW people, but i do know that it was never used.

Light and Bold